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As Family what sets us apart
While we offer a wide range of products, we place strong emphasis on curation. We identify fashion-forward brands, vetting for style and quality, and further select styles within these brands to offer. We also place importance on selling full-price products, reducing reliance on discounting, and selling the latest season’s designs. In addition, we use digital content, personalized mobile application experiences and proprietary recommendation algorithms, to build differentiated style-driven, discovery-led experiences for consumers. YAP starts with a great idea of providing quality service to our clients especially the youth, who are playing a crucial role in the upliftment of the fashion industry. Our goal is to help more people achieve better by providing safe working environment and encouraging healthy lifestyle. We aim to be fair and honest with the team members and to provide them with meaningful challenging work. Our business model is designed to ensure that you can trust us to always have your needs in mind first not our profits . We are obligated to provide honest, ethical and professional dealings with our partners, vendors, sub-contractors,clients, banks, agencys etc. With the pandemic that had caused people lose their jobs and careers , YAP shows a new path for a great future.

Get to know them
We’ve worked very hard towards building a team of seriously cool and talented people and we want you to know who they are. You can get a glimpse of their style and lives on our website, by signing up for our mailers or following us on Instagram. (@dsyap). We’ll know we’re successful not through skyrocketing numbers but if we manage to build a community of customers who cares for us as deeply as we care for them. Keep coming back to us and tell us what you love, there’s nothing that makes us happier!